888.com Betting on Toulouse FC

2006 August 08, Jonny Vincent

Starting from next season, 888.com will be the new main sponsor of the Toulouse Football Club in France. The sponsorship deal will run for a minimum of two seasons. 888.com is already heavily involved in European football - they are a main sponsor of English Premier League Club Middlesbrough, who reached the 2006 UEFA Cup Final Eindhoven in May after staging one of the greatest comebacks in European football history after being down 0-3 on aggregate against Steaua Bucharest in the semi-final but finishing 4-3 to qualify for the Final.

Toulouse FC is based in the southern region of Midi-Pyrenees and competes in the French first division championship. They won the Ligue 2 title in 2003, but with a disappointing 16th in the 2005-2006 season, the administrators at the football club have gambled on a young and ambitious side, with the clear goal to win the French First Division championship again within the next few years. The club has a world-class stadium (37,000 capacity) and a large fan base, and recently made some large investments in the high-profile signings of Swedish international striker Johan Elmander and a new club coach in Elie Baup.

Toulouse Football Club will begin the new season full of excitement and promise, with their first match of the season away against Bordeaux and their first home match of the season against Nice in a few weeks.

The 888.com sponsorship deal with Toulouse FC will see 888.com branding prominent on the club's playing shirts, as well as fixed and digital signage at the stadium as well as on the official website.

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